INVEST

Thinking first about the people's daily lives and the daily uses

Thinking outside the box and constantly challenging

Striving to solve the challenges our client's face

Based on a firm grasp of business fundamentals,
FIG is always on a journey to create small but innovative and tangible changes to our daily lives.

To create a better and sustainable future,
we are always on a journey to fetch and build solidarity with promising venture companies.

Investment Process

FAMILY

Meet the Firma family start-ups
that strive to make positive changes to the daily lives of the people.

  • DONUE

    DONUE is an electronic contract platform that digitizes all paper-based legal and social activities. A team of seasoned legal and technology experts came together to fundamentally change the way in which we negotiate, sign and manage contracts, once and for all.

  • TURTLECREW

    TurtleCrew is the provider of "Cafe Box", a subscription based home cafe curation service that regularly ships assorted coffee 'care-packages' that cater to the taste of customers. TurtleCrew stands at the forefront of the coffee industry, revolutionizing the industry through technology disruption.

  • BINGO

    Bingo Coporation amasses numerous amounts of commerce related data in order to develop commerce related technology that helps establish e-commerce brands that shift the paragidm of the industry. Furthermore, by establishing and even acquiring such brands under a single umbrella, Bingo strives to provide customers with a one-stop lifestyle platform.

  • FIRMA LABS

    To revolutionize the daily lives of the people through technology disruption, Firma Labs proactively conduct technology R&D and create new values by relentlessly testing different ideas.

  • Latige by FIG F&B

    Latige, formerly Trilogy, is a patisserie rebranded under the intention to "communicate with customers through pleasant and satisfying dessert menus." The logo and the word 'la tige' itself symbolizes the image of a stem of a plant, well encapsulating the intention of the brand. Latige strives to provide a visually and gastronomically satisfying experience to customers through dessert menus that stimulate the human imagination.

  • Centre by KS F&B

    From casual brunch to light dishes that can be consumed with wine, Cheongdam Centre strives to provide customers with a pleasant and leisurely dining experience.